Terror attacks have scared off thousands of tourists from Paris and its top attractions, leading to a €750m drop in the region’s revenues, officials have said.
Strikes and floods have also taken their toll, overshadowing the boost from the Euro 2016 tournament and leaving the tourism industry in need of massive new investment and a rescue package, they added.
“It’s time to realise that the tourism sector is going through an industrial disaster,” the head of the Paris region tourist board, Frederic Valletoux, said in a statement on Tuesday.
Visitors to the Arc de Triomphe fell more than a third in the first half of 2016 from the same period a year earlier, the board added.
The Grand Palais museum reported a 43.9% slump and the Palace of Versailles, outside the city, just short of 20%.
“Hotels are already laying off staff though they’re not saying it. This industry is on its knees and it needs relief measures now. Hoteliers need the arms to fight back,” said Georges Panayotis, head of hotel research firm MKG group.
Hotel revenues were down 15% this summer in the Paris region, he said. Wealthier tourists were staying away in even greater numbers, with high-end hotels reporting declines of between 30-40%.
Targeted VAT cuts and other tax breaks could be part of the answer, he added.
Tourism typically provides more than 7% of France’s gross domestic product, at a time when the country is trying to boost its economy.
But it has had to contend with a series of disasters, from the Islamic State attacks that killed 130 people in Paris last year to the carnage when a man drove a lorry into crowds celebrating Bastille Day in Nice last month.
“The Nice attack derailed our hopes of a recovery. It’s a dramatic situation and there will be job cuts in the sector if things do not get better by the end of the year,” Christian Navet, head of the UMIH-Paris-Ile-de-France hotel federation, said.
The number of Japanese visitors had almost halved in the first half of the year, according to tourist board figures. Visitors from Russian had fallen by more than a third and from China by almost a fifth.
Weak activity in France contributed to a fall in first-half operating profit for French group AccorHotels. Air France-KLM has said it expects its unit revenues to decline in July and August, partly due to the situation in France.
Only massive new investments would help to protect jobs in the sector, said Valletoux, urging the foreign minister, Jean-Marc Ayrault, to meet with local tourism officials.
“This is no longer the time for communication campaigns but to set up a relief plan,” he added.